Since you haven’t provided any detail here about who you think his target audience is, or what strategies he uses to appeal to them, I can’t offer any specific feedback. However, I was interested by the notion, mentioned in one of your sources, that he has constructed a “cult brand.” I wonder what you think they mean by this – and what aspects of Kanye’s brand identity make him a cult figure. Also – I wonder what you will make of Kanye’s political activism – and especially his embrace of Trump and the MAGA brand. From a branding standpoint – is this a good move on his part? How does it affect his brand identity? I’m curious to see what you think!!- The brand I chose is Kanye West because he is his own brand. I just need help going into more detail.- 6 Pages- Doubled Space, 12 point font, Times New Roman
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